RT Edgar needed a refresh of their social media graphics that could be used by both designers and non-designers. I created a flexible set of templates in both Canva and InDesign, designed to be easily updated, reworded, and reused across a wide range of content.

Each design was adapted and cropped to suit a variety of standard social media sizes, including square, portrait, and story formats, ensuring consistency across platforms. The visual direction was minimal, classic, and photography-led, allowing RT Edgar’s stunning property imagery to take centre stage. Clean typography and subtle design elements supported the content without overpowering it, resulting in a timeless and cohesive set of templates.